Privacy Policy
Last updated: October 2026
1. Introduction
All Day Sparkles Ltd ("we", "us", "our") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website, contact us, or use our cleaning services.
We are registered in England and Wales. For the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, we are the data controller.
2. Information We Collect
We may collect the following personal information:
- Contact details: Name, phone number, email address
- Property information: Address and details of the property to be cleaned
- Service information: Type of cleaning service required, preferred dates and times
- Communication records: Messages you send us via our website form, email, phone, or WhatsApp
- Website usage data: IP address, browser type, pages visited, and other analytics data collected via cookies
3. How We Use Your Information
We use your personal data for the following purposes:
- To provide you with a quote for our cleaning services
- To arrange, schedule, and deliver cleaning services
- To communicate with you about bookings, queries, and feedback
- To send you service reminders or follow-ups (only with your consent)
- To improve our website and services
- To comply with legal obligations
4. Legal Basis for Processing
We process your personal data based on:
- Consent: When you submit a contact or quote form
- Contract performance: When we need your data to fulfil a service booking
- Legitimate interest: To respond to enquiries and improve our services
- Legal obligation: When required to comply with UK law
5. Data Sharing
We do not sell, rent, or trade your personal information to third parties. We may share your data with:
- Our cleaning team members (only the information they need to carry out the service)
- Our website hosting provider
- Email and communication service providers
- Law enforcement or regulatory bodies when required by law
6. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:
- Quote enquiries: 12 months from the date of enquiry
- Customer data: For the duration of the service relationship plus 6 years (to comply with tax and legal requirements)
- Website analytics data: 26 months
7. Your Rights
Under UK GDPR, you have the following rights:
- Right of access: Request a copy of the personal data we hold about you
- Right to rectification: Request correction of inaccurate data
- Right to erasure: Request deletion of your data (subject to legal obligations)
- Right to restrict processing: Request limitation of how we use your data
- Right to data portability: Request your data in a commonly used format
- Right to object: Object to the processing of your personal data
To exercise any of these rights, please contact us at [email protected].
8. Cookies
Our website may use cookies to improve your browsing experience and analyse website traffic. Cookies are small text files stored on your device. You can control cookies through your browser settings.
We may use:
- Essential cookies: Required for the website to function properly
- Analytics cookies: To understand how visitors use our website
9. Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.
10. Third-Party Links
Our website may contain links to external websites (such as Instagram or WhatsApp). We are not responsible for the privacy practices of these websites and encourage you to read their privacy policies.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
12. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us:
- Email: [email protected]
- Phone: 07539 486 002
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's independent authority set up to uphold information rights.